Marketing Manager
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| Job Type | Permanent Full Time |
| Location | Redhill |
| Area | Surrey, UK |
| Sector | Marketing |
| Salary | £40K DOE plus bonus and company benefits |
| Start Date | |
| Advertiser | Nicola Francis |
| Telephone | 01342325316 |
| Job Ref | NF11875 |
- Description
- Lloyd Recruitment Services are currently working with a leading B2B Publisher of International Events and Magazines who are currently in search of a Marketing Manager to join their expanding team. Our client is looking for an accomplished marketing professional with a real ‘can do’ attitude and demonstrable experience at management level in events and / or B2B marketing.
As the Marketing Manager, you will be a natural networker who builds rapport quickly with peers and direct reports.
The successful Marketing Manager must be able to demonstrate a high degree of marketing expertise with strong technical proficiencies.
Salary £40K plus bonus
Monday to Thursday 8:30-17:00 or 8:00am-16:30pm (finish early on Friday)
Working for a family run business where you are not just a number
Hybrid working
Planned career progression, knowing that you will be rewarded for your hard work whilst moving up the career ladder
International travel to attend industry events worldwide
Staff incentives
Fun friendly working atmosphere that encourages input from all team members to further improve products
The role:
The Marketing Manager will be responsible for the design, development and management of Marketing and PR strategy and tactical campaigns, across a portfolio of major international trade exhibitions and conferences in line with market dynamics and pre-determined business objectives.
Of equal importance, the Marketing Manager will also be tasked with advising senior management on company-wide marketing strategy and initiatives and managing and directing the performance and professional development of a small Marketing Team.
Duties:
Research target audiences and identify routes to market
Plan and implement creative and innovative marketing campaigns across the full range of media including advertising, digital, direct mail, social media and PR
Taking strategic marketing responsibility for the events including creating ideas for content
Management and control of marketing budgets
Coordinating the production of all marketing materials
Account manage media partners
Develop clear communications for stakeholders
Professional data management
Maintaining product websites
Writing copy
Liaising with a range of suppliers including designers, printers, PR agencies, registration company, website company, social media professionals, data companies
Liaising with event partners
Developing feedback surveys
Management of registration and online ticketing
Tracking and evaluation of marketing campaigns
Skills:
Excellent knowledge of both written and spoken English
Excellent communication skills, both written and verbal
A creative, daring and innovative approach to new campaigns
Good negotiating and interpersonal skills
Strong organisational skills
A high standard of computer literacy particularly with MS Office, web and social media and Database Management
Ability to work under pressure and meet deadlines
Appreciation of international cultures
Experience:
Previous experience of marketing events (essential)
Educated to degree level (desirable) or qualified by experience in a marketing role
This role requires international travel up to twice a year
Salary £40K plus bonus and excellent company benefits
Key words: Events marketing , CIM, PR strategy, tactical campaigns, exhibitions and conferences, marketing strategy, marketing campaigns, marketing budgets, advertising, digital, direct mail, social media and PR
Due to the high volume of applications, Lloyd Recruitment Services can only contact shortlisted candidates
