Digital Officer
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Job Type | Permanent Full Time |
Location | Epsom, Surrey |
Area | Surrey, UK |
Sector | Marketing |
Salary | £26500 - £28500 |
Start Date | ASAP |
Advertiser | Kim Williams |
Telephone | 01372 818 299 |
Job Ref | KW11613 |
- Description
- Digital Officer
** 35 hour working week ** Monday to Friday 9-5pm ** 25 days holiday **
** Pension ** Parking is provided **
The ideal candidate for this Digital Officer role will be enthusiastic and committed with excellent organisational skills and the ability to work to targets and meet deadlines.
You’ll be self-motivated and possess an aptitude to meet challenges and adapt to change.
The Digital Officer will implement and manage content on our websites, social media and digital engagement activity in line with the wider digital and customer engagement strategies, and wider organisational objectives.
The role will report to the Head of IT but will also liaise closely with the Head of Communications.
Duties:
Encourage greater levels of digital engagement with internal and external audiences.
Help lead the delivery of our Digital Transformation Strategy and promote digital inclusion, promoting the concept of ‘Digital First’, particularly for residents.
Liaise closely with the Head of Marketing, Communications and Corporate Resources in relation to all communications, messaging, copy and visual elements and content management.
Implement digital initiatives for the business with user-driven development at the forefront of projects.
Develop customer confidence in digital technology, improve digital literacy and increase connectivity, with measurable results in terms of resident uptake.
Increase engagement with digital channels and promote ‘self-service’ interaction through the website, intranet, live chat, tenant portal and Facebook group.
Assist with the digitalisation of internal processes and help the business to implement new systems.
Develop new areas for resident consultation, utilising digital focus groups, Survey Monkey, card workshops, digital heat-mapping tools and click tests to collect resident feedback on services.
Utilise resident feedback to help shape service delivery and offer guidance within Resident Engagement activities.
Maximise growth in collating resident and staff digital literacy skills and assessment of accessibility of digital services.
Optimise user journeys to ensure residents and staff can readily access information with ease.
Ongoing promotion and development of the app to residents to encourage mobile channel growth.
Promote the value of our work by maximising the impact of our website, intranet, social media and apps,
Keep up to date with industry best practice and developments in the digital and housing sectors.
Launch and maintain regular email campaigns aimed at our residents, with a focus on clear, consistent, regular digital communications.
Manage the delivery of all appropriate digital channels, such as the website, intranet, external email and the digital newsletter.
Deliver the concept of ‘Digital Champions’ – recruit, train and support individuals in promoting digital engagement.
Monitor and report on web traffic, providing analysis of total visitor numbers and their origins, referrals, measuring shifts in the use of digital platforms and other digital criteria in monthly Digital Key Performance Indicators.
NB:Lloyd Recruitment Services would like to thank you for taking the time to apply to this vacancy. However, unfortunately due to a high number of applications, we are only able to respond to shortlisted applicants. If you have not heard from us within seven days, please assume that you have not been shortlisted on this occasion. However please do join our Facebook community, to be the first to see our new positions.