Digital Marketing and SEO Specialist
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| Job Type | Permanent Full Time |
| Location | Tunbridge Wells |
| Area | Kent, UK |
| Sector | Marketing |
| Salary | £25k - £35k |
| Start Date | |
| Advertiser | Nicola Francis |
| Telephone | 01342 325 316 |
| Job Ref | NF - 12251 |
- Description
- Lloyd Recruitment Services are pleased to be working with an award winning independent, family run business who are looking to expand their friendly and well-established team.
Our client is looking for an enthusiastic Digital Marketing and SEO Specialist to join their growing team.
Purpose of the role
Based in our client’s head office, the digital marketer will be responsible for delivering a web search result driven strategy to grow our online enquiries and sales across 3 or 4 key websites operated by the Group under different brand identities in separate markets, working as part of a wider marketing team which includes designers, marketing staff, content creators, managers and agencies.
As a Search Engine Marketing expert – you will have the ability to demonstrate in depth knowledge and go beyond the ‘standard’ approach.
What’s in it for you
Our client believes that people are their most precious asset, and they will work with you to develop both your career and your own skills and experience – they give you the ability to drive your career with them and as they regrow the business and scale back up after the pandemic. There are many opportunities for rapid career progression if you want this, and they are committed to driving your own development with them.
They passionately believe in creating a working environment that is positive, supportive and that promotes a good work / life harmony. Our client supports a hybrid working model and remote working, and they utilise technology and systems that make your working life better and more productive. Their Investor in People award is evidence of this commitment to you.
Competitive salary of £25k-£35k
22 days holiday per year plus bank holidays rising to 27 days with long service
Hybrid working 3 days office 2 WFH
Monday to Friday role 9am – 5:30pm, 37.5 hour week
Staff discounts
Opportunities for rapid career progression
On site gym (in TW office)
Staff rewards and discounts
Free parking onsite
Wellbeing days and events and social events throughout the year
Opportunity to work for a company who invest in their staff, receiving an ‘Investor in People’ award
Key responsibilities and accountabilities:
SEO on-site and off-site
Keyword research
Performance reporting
Link Building and back link analysis
Technical SEO Website Analysis and reporting
Content Planning and Marketing on-site and off-site
Search Engine Marketing with a particular emphasis on delivering our Search Engine Optimisation (SE0) – both from a hands-on perspective and through managing relationships with third party providers
Ongoing use of Google Tools and SEM Rush amongst other industry SEO tools and reporting internally regarding search performance
Key word research – looking for keyword opportunities o Page performance analysis
Constant review of site and page performance and conversions
Analysis of website usability and page performance and providing analytics regarding conversion – working with the Marketing Managers, Designers and Product Managers to make recommendations
To run regular reporting and present progress to key stakeholders
To come armed with expertise to deliver recommendations for new digital marketing opportunities
Essential:
Proven track record
Google Analytics and Search Console
Key word research using professional tools
Keyword optimisation
Very good MS Office skills
Good Project Management Skills
Experience of editing webpage in a CMS
Advantageous:
SEM Rush
Back link analysis
Link building experience
PPC
Social media marketing
PR
Travel Industry experience
Experience of working across multiple brands and marketing plans simultaneously
Experience of selecting, briefing, managing quality and assessing results of third-party agencies
Personal:
Motivated, flexible, and organised, with an ability to work under pressure
Proven ability to communicate effectively within the team and the business
Work well within a team and able to take feedback on board
Ability to multi-task and prioritise
Excellent time management skills and a desire to work towards deadlines A quality focused mindset
A ‘can do’ approach
NB: Lloyd Recruitment Services would like to thank you for taking the time to apply, however due to the volume of applications received, we are only able to contact shortlisted candidates
