Social Media Manager
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| Job Type | Permanent Full Time |
| Location | East Grinstead |
| Area | West Sussex, UK |
| Sector | Media |
| Salary | £50,000 - £60,000 DOE plus excellent company benefits |
| Start Date | |
| Advertiser | Jenny Budd |
| Telephone | 01342 325 316 |
| Job Ref | JB11027 |
- Description
- Lloyd Recruitment Services are pleased to be working with a reputable business based in East Grinstead who are currently looking for a Social Media Manager to join their team on a full-time permanent basis.
Responsible for the management and development of the social media function to drive awareness and increase consideration of the brand through the creation and distribution of highly effective and engaging social content, supporting the company’s acquisition and retention aims.
The Social Media Manager is a key influencer in how the company embeds good working practices, and mines and harnesses the rich content available from its customer base, and turns this into industry leading social communications. Working with the wider Marketing team and other areas of the company, the role requires collaboration to ensure that all channels are optimised. Review, analyse and recommend improvements to all existing customer related social media platforms.
What’s in it for you?
Competitive Salary of up to £60K DOE
25 days holiday plus bank holidays on top!
Opportunity to purchase or sell up to 5 days holiday per year
Company Pension
Life Assurance
Private Health Scheme
Discounted Gym membership
Discount of Company products and merchandise
Employee Advisory Service
Childcare and Eye Care Voucher Scheme
Hybrid role – Mixture of days in the office and WFH
Key tasks / accountabilities:
To maximise customer retention, activation and engagement across all social media channels. Define and develop appropriate KPIs to measure success
Evaluate and interpret the behaviours of the social media customer against that of the customer segmentation to improve campaign performance and customer engagement
Work closely with the Marketing and Research & Insight teams to identify target audiences for social media campaigns
Champion the effectiveness of social media to deliver business performance through a continual and optimised approach and sharing any learnings back into the wider business
Working with the Marketing & Sales teams and other internal stakeholders to ensure all marketing campaigns are aligned and integrated across the social channels
Monitor the social media activities of all relevant competitors
Manage and develop the relationship and performance of external agencies utilised to deliver the company’s social strategy
Ensure all social media marketing campaigns adhere to market regulations i.e. Advertising Standards, CAP codes and GDPR
Monitor social media activities of the company, ensuring that all reputational issues are flagged and discussed with the External Communications Manager
Close liaison with the customer services teams to ensure that all outbound campaigns and initiatives are discussed and shared in a timely manner, ensuring that customers’ are given the most up to date and informative content and moderated responses
Essential skills & experience required:
Maintain and develop the existing closed reviewing fit with new social media platforms
Evaluate and interpret the behaviours of the social media customer against that of the customer segmentation to improve campaign performance and customer engagement
Work closely with the Marketing and Research & Insight teams to identify target audiences for social media campaigns
Champion the effectiveness of social media to deliver business performance through a continual and optimised approach and sharing any learnings back into the wider business
Working with the Marketing & Sales teams and other internal stakeholders to ensure all marketing campaigns are aligned and integrated across the social channels
Monitor the social media activities of all relevant competitors
Manage and develop the relationship and performance of external agencies utilised to deliver the company’s social strategy
Ensure all social media marketing campaigns adhere to market regulations i.e. Advertising Standards, CAP codes and GDPR
Monitor social media activities of the company, ensuring that all reputational issues are flagged and discussed with the External Communications Manager
Close liaison with the customer services team to ensure that all outbound campaigns and initiatives are discussed and shared in a timely manner
Salary of £50K - £60K DOE plus excellent benefits
Don't delay applying - CVs are being reviewed next week!
Due to the high volume of applications, Lloyd Recruitment Services can only contact shortlisted candidates
