Marketing Consultant
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| Job Type | Permanent Full Time |
| Location | Tunbridge Wells |
| Area | Kent, UK |
| Sector | Marketing |
| Salary | £30k - £40k DOE plus excellent company benefits |
| Start Date | |
| Advertiser | Nicola Francis |
| Telephone | 01342 325316 |
| Job Ref | NF12246 |
- Description
- Lloyd Recruitment Services are pleased to be working with an award winning independent, family run business who are looking to expand their friendly and well-established team.
Our client is looking for an enthusiastic and experience Marketing Consultant to join their growing team.
Purpose of the role
As the Marketing Consultant, you will manage, plan and execute a marketing plan for their leisure department. You will take ownership and be accountable to goals and the success of the marketing plan.
What’s in it for you
Our client believes that people are their most precious asset, and they will work with you to develop both your career and your own skills and experience – they give you the ability to drive your career with them and as they regrow the business and scale back up after the pandemic. There are many opportunities for rapid career progression if you want this, and they are committed to driving your own development with them.
They passionately believe in creating a working environment that is positive, supportive and that promotes a good work / life harmony. Our client supports a hybrid working model and remote working, and they utilise technology and systems that make your working life better and more productive. Their Investor in People award is evidence of this commitment to you.
Benefits
Competitive salary of £30k - £40k
22 days holiday per year plus bank holidays rising to 27 days with long service
Hybrid working 3 days office 2 WFH
Monday to Friday role 9am – 5:30pm, 37.5 hour week
Staff discounts
Opportunities for rapid career progression
On site gym (in TW office)
Staff rewards and discounts
Free parking onsite
Wellbeing days and events and social events throughout the year
Opportunity to work for a company who invest in their staff, receiving an ‘Investor in People’ award
The key objectives will be:
Increase the engagement of the brand
Generate enquiries from new and existing clients, through targeted and timely marketing activities, using modern digital and traditional means of delivery
Work with our Sales Consultants to deliver direct marketing via a customer lifecycle plan
Promote cross selling between the brands
Key responsibilities and accountabilities
Develop and be held accountable to a marketing plan, signed off by the senior staff/directors
Take ownership for the entire customer life cycle
Generate new and repeat client engagement
Ensure client feedback is obtained through review platforms at all stages of the customer lifecycle
Work with the Web & Digital team to internally co-manage digital marketing activities, including email marketing campaigns, and report on results
Collate and analyse data to identify trends and measure marketing activity
Identify advertising, PR and award opportunities
Project manage the production of collateral, including newsletters, booklets, brochures, and all other marketing materials
Develop our social channels strategy, including writing content publications, and increasing presence on social media platforms (Facebook, Instagram, Twitter and YouTube) max 20% of role
Organising events and negotiating appropriate collateral
Work with a budget and be accountable to it
Work with the Corporate team to identify cross-marketing opportunities
Personal attributes and job specific skills
Proven experience in delivering successful marketing using traditional and digital channels
PR strategy experience
Excellent proof-reading
Excellent English and ability to write attention grabbing sales and marketing led copy
Very good on MS Teams – especially using planners, file organisation and notes
Good skills with Word and Excel
Proven budget management and negotiation skills with 3rd parties
Proven experience of working with designers and external digital agencies in order to deliver a return on investment
Proven track record of social media in additional to traditional marketing methods
Ability to execute, monitor and analyse campaigns
Motivated by success and sales
Flexible and organised, with an ability to work under pressure
Proven ability to communicate effectively within the team and the business
Work well within a team and able to take feedback on board
Ability to multi-task and prioritise
Excellent time management skills and a desire to work towards deadlines
A quality focussed mindset
A ‘can do’ approach
NB: Lloyd Recruitment Services would like to thank you for taking the time to apply, however due to the volume of applications received, we are only able to contact shortlisted candidates
