Paid Media Manager
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Job Type | Permanent Full Time |
Location | Brighton |
Area | East Sussex, UK |
Sector | Media |
Salary | £35000 - £45000 |
Start Date | |
Advertiser | Lloyd Recruitment |
Telephone | 01372 818 299 |
Job Ref | EW10695 |
- Description
Fantastic opportunity for an experienced Paid Media Manager to join an expanding team. Reporting to the Deputy Head of Paid Media, you will be responsible for leading on a portfolio of clients, as well as working with your team, to ensure their continued development and enable them reach their personal goals.
You will be responsible for leading on the planning and delivery of campaigns within your portfolio, working alongside our paid media directors and supported by your team. You will require strong communication, task management and delegation skills, to direct your team and ensure we are delivering the best performance for our clients.
This role requires you to be dependable and accountable for you and your team’s work. Day to day, your team will be analysing performance and delivering insightful reporting to your clients, against forecasts and media strategies.
Essential Skills
Experience in digital marketing account management; with previous accountability for annual management billings in excess of £100,000 and media spend that exceeds £500,000.
Must have active certificates for the following Google exams: AdWords Fundamentals, Search Advertising, Shopping Advertising, Display advertising, Mobile Advertising, Video Advertising and Google Analytics.
An in-depth knowledge and experience in Facebook Snapchat Twitter YouTube VK Programmatic platforms (e.g. DV360, Trade Desk etc.)
Experience supporting and helping junior members (Running classes or providing one to one support).
Ability to analyse campaign performance and key on-site metrics using Google Analytics
A strong understanding of attribution models and the ability to guide clients on what works best for them as a business
A history of supporting and helping grow revenue with upsells or new business when the time has been right for the client
Use MS Office to a professional standard
Advanced skills in Microsoft Excel (e.g. complex formulae and PivotTables)
A good understanding of wider marketing principles: understanding user journeys and how to influence them through paid campaigns, implementing effective marketing messaging at all stages of the funnel
Ability to adapt quickly to ever-changing technologies and environment
Strong presentation skills, being able to talk confidently on marketing platforms and tactics.
Excellent communicator, able to speak with authority to clients and colleagues and to simplify complex challenges.
Desirable Skills
Experience presenting at industry events or articles published in trade press.
Facebook Blueprint certification
Any experience with the following platforms: Snapchat Ads Manager, Twitter Ads, LinkedIn Ads Manager, Any Display DSPs, Any Audience Platforms (DMPs)
Experience using Googles 360 products / DoubleClick (Search Ads 360, Display and Video 360, Analytics 360 etc.)
NB: Unfortunately due to the high level of applications received by Lloyd Recruitment Services, we are only able to contact shortlisted candidates